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Corporate Communications Writing & Editing

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Corporate Communications teams contact me when they want to develop clear and cohesive messaging for internal or external purposes. I assist them in mission and vision messaging, management communications, internal social network communications, communication strategy, newsletter copy and editing, executive interviews, procedural content creation, global glossary creation and management, and more.

My services include fine-tuning messages drafted by executives, writing new material on their behalf, and assisting project managers with communications or engagement components of their plans. Plus, to global organizations with large numbers of employees whose first language is not English, I provide an added layer of quality control by helping to avoid cross-cultural miscommunication.

Contact me, and let me help you determine what your communications strategy is missing. Together, we can connect your objectives with a strong and strategic set of high-quality messages to broadcast via a variety of channels.

Content Production

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_As a content producer for online companies, I create and edit digital content, provide support and oversight of production efforts, inspire creativity to expand my clients' brands and services, and coordinate the development of new initiatives.

I advise clients on types, quality and volume of digital content with sound editorial judgment, and I assure that content is properly structured to meet their needs and, ultimately, the needs of their customers.

Building meaningful, long-term and profitable online business relationships starts with the ability to communicate clearly and make a great first impression.

Social Media Management and Ghostwriting

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FACT: Great ad copy and social media status updates come from clever writers who repeatedly combine their knowledge of social media and their love of language with creativity and wit.

Hundreds of thousands of businesses have launched pages on Facebook, Twitter and other social media platforms to extend their brands and interact with consumers in imaginative ways on a daily basis. Many of those businesses have in-house social media managers and copywriters to do that job, or they have tasked those in other roles with social media responsibilities. But those without the manpower to delegate from within have found it beneficial to turn to an external specialist — someone like me, who is dedicated to using my experience, imagination and talents to drive consumers to their websites and persuade them to buy products and services.

As an SM manager and/or ghostwriter for your company, I'll provide the following:
  • Creativity, know-how, influence and solutions
  • Experience working with PR agencies and Brand Managers
  • Management of SM accounts, including Twitter, Facebook, YouTube, and Yammer — the go-to private and secure SM platform for corporations
  • SM profile writing and editing
  • SM status updates and monitoring
  • Spam removal
  • SM ad copy
  • Editorial calendars
  • Reputation management
  • Website and blog creation
  • Scripts for videos
  • Education and training — so that when your business grows, an in-house employee can takeover SM responsibilities

I can help you join hundreds of thousands of companies that have launched pages on Facebook, Twitter and other social media platforms in efforts to extend their brands and interact with consumers. Contact me.

   Clients include ...

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© Kim Ficera 2011
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